Business Notes (6/18/14)
Visitor, Convention Bureau earns award
The Lee County Visitor andConvention Bureau earned one of the most prestigious social media awards in travel and tourism.
“Travel + Leisure” magazine announced the winners of its third annual Travel + Leisure Social Media in Travel + Tourism Awards, which recognizes companies in the travel and tourism industry showcasing the best and most innovative uses of social media.
The beaches of Fort Myers and Sanibel earned a SMITTY award for Best Contest/Giveaway for the “Find Your Island Challenge.”
The bureau invited five influential Google Glass Explorers to use Google Glass to compete in multiple challenges throughout the Fort Myers/Sanibel Island area to showcase the destination in a new way.
Simultaneously, a Facebook sweepstakes invited individuals to enter for a chance to win their own Google Glass vacation. The winner received a six-night vacation and a pair of Google Glass.
The social media campaign, which was integrated across all marketing channels including social media, public relations, digital media, email and the destination’s website, garnered more than 76 million impressions.
The winners and their campaigns can be seen on: travelandleisure.com/smittys, with additional information available by searching #TLSMITTY on social media. The SMITTY Awards will also be featured in the “Travel + Leisure” July 2014 issue, available on newsstands June 20.
The bureau’s Google Glass promotion can be viewed at: http://youtu.be/T9ePKzUs0UA.
Cell phone lot relocated
Starting June 16, the cell phone lot at Southwest Florida International Airport will move to its new location at Airport Plaza in the center median of the airport entrance road.
The new lot is located prior to the existing lot, and travelers will need to be aware they will now exit Terminal Access Road to the left instead of the right. Signage will be changed to assist drivers.
The cell phone lot is always open and offers people who are picking up friends and family at Southwest Florida International Airport a convenient place to wait for a short amount of time.
The new lot will have 75 spaces, twice the capacity of the existing one.
Environmental funding award available
LCEC is accepting applications from organizations for an environmental funding award.
To apply, e-mail pr@lcec.net to receive an application.
The deadline for the 2014 applications is Sept. 1.
Organizations must meet certain criteria to be considered for the award including being located within LCEC service territory, funding utilized for projects/programs related to the environment and the utility industry and having a demonstrated need for funds.
Business Notes (6/18/14)
Visitor, Convention Bureau earns award
The Lee County Visitor andConvention Bureau earned one of the most prestigious social media awards in travel and tourism.
“Travel + Leisure” magazine announced the winners of its third annual Travel + Leisure Social Media in Travel + Tourism Awards, which recognizes companies in the travel and tourism industry showcasing the best and most innovative uses of social media.
The beaches of Fort Myers and Sanibel earned a SMITTY award for Best Contest/Giveaway for the “Find Your Island Challenge.”
The bureau invited five influential Google Glass Explorers to use Google Glass to compete in multiple challenges throughout the Fort Myers/Sanibel Island area to showcase the destination in a new way.
Simultaneously, a Facebook sweepstakes invited individuals to enter for a chance to win their own Google Glass vacation. The winner received a six-night vacation and a pair of Google Glass.
The social media campaign, which was integrated across all marketing channels including social media, public relations, digital media, email and the destination’s website, garnered more than 76 million impressions.
The winners and their campaigns can be seen on: travelandleisure.com/smittys, with additional information available by searching #TLSMITTY on social media. The SMITTY Awards will also be featured in the “Travel + Leisure” July 2014 issue, available on newsstands June 20.
The bureau’s Google Glass promotion can be viewed at: http://youtu.be/T9ePKzUs0UA.
Cell phone lot relocated
Starting June 16, the cell phone lot at Southwest Florida International Airport will move to its new location at Airport Plaza in the center median of the airport entrance road.
The new lot is located prior to the existing lot, and travelers will need to be aware they will now exit Terminal Access Road to the left instead of the right. Signage will be changed to assist drivers.
The cell phone lot is always open and offers people who are picking up friends and family at Southwest Florida International Airport a convenient place to wait for a short amount of time.
The new lot will have 75 spaces, twice the capacity of the existing one.
Environmental funding award available
LCEC is accepting applications from organizations for an environmental funding award.
To apply, e-mail pr@lcec.net to receive an application.
The deadline for the 2014 applications is Sept. 1.
Organizations must meet certain criteria to be considered for the award including being located within LCEC service territory, funding utilized for projects/programs related to the environment and the utility industry and having a demonstrated need for funds.


